Blockchain, the Future or a Fad?

Christiaan Van Rooyen | Designer Technology

As we evolve into the digital age the recording of transactions becomes more complex – be it exchanging goods, transferring money or making contracts. Blockchain is the underlying technology behind all cryptocurrencies, like Bitcoin, and has the potential to change the way we work and communicate, making it more secure, efficient, and trustworthy. The growth of global trade has created …

The rise of Nostalgia

Christiaan Van Rooyen | Designer Marketing

The rise of nostalgia as a marketing tool Nostalgia makes us part with money more easily, according to academics studying patterns of consumer behaviour, and Hollywood has not let this go unnoticed. In recent years nostalgia has had a great impact on the entertainment industry – most notably Star Wars, which made a tremendous comeback since Disney has purchased the …